Rural fixed-wireless pilot: 6-month update

By Dani Ortega · 2024-10-05 · company

Where our Phase 2 buildout stands across Cochise and Graham counties, and what we learned from the pilot families.

Why it matters

Rural broadband is hard for the same reason rural electrification was hard: the per-customer cost of building plant is high relative to the recurring revenue. Where it works it works because someone made it a priority.

Our pilot is small but the lessons are real. Fixed wireless from a good tower beats DSL in almost every metric except symmetry. We are tracking dropped sessions, retransmit rates, and customer-reported issues to decide where to expand next.

What we are doing

This is the kind of thing we like to talk about publicly. Where we are early, we share the math. Where we are wrong, we say so. We would rather customers trust us to communicate honestly than wish away every problem.

"The best way to be trusted is to be trustworthy in small things first." — engineering team motto

What it means for customers

  • No action required if you are on a current plan — changes apply automatically.
  • If you want to opt out, controls are in your account settings.
  • If you see anything strange, please tell us.

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